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Items where Author is "ARINI, Dhafiyah Putri"
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ARINI, Dhafiyah Putri (2022) PENGARUH BRAND CONCEPT, BRAND AWARENESS, BRAND ASSOCIATION, DAN PERSEPSI KUALITAS TERHADAP BRAND EQUITY SERTA DAMPAKNYA TERHADAP MINAT BELI PRODUK DISTRO HOUSE OF SMITH SEMARANG. (Studi Pada Konsumen Distro House of Smith Semarang). Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.