AMALIA, SOFI (2025) PERANCANGAN STRATEGI PENINGKATAN BRAND AWARENESS STUDI KASUS PROGRAM STUDI DI UNIVERSITAS DIPONEGORO BERDASARKAN PERSEPSI MAHASISWA. Undergraduate thesis, UNIVERSITAS DIPONEGORO.
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Abstract
Penelitian ini dilatarbelakangi oleh rendahnya brand awareness lima program studi sarjana di Universitas Diponegoro yang memiliki jumlah pendaftar terendah, yaitu Teknik Perkapalan, Fisika, Sejarah, Agroekoteknologi, dan Perikanan Tangkap.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | Engineering |
| Divisions: | Faculty of Engineering > Department of Industrial Engineering |
| Depositing User: | Mr sholikin FT |
| Date Deposited: | 20 Feb 2026 07:57 |
| Last Modified: | 20 Feb 2026 07:57 |
| URI: | https://eprints2.undip.ac.id/id/eprint/45648 |
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