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Items where Author is "Yasmin, Salma Nadira"
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Thesis
Yasmin, Salma Nadira and Ulfa, Nurist Surayya (2026) THE EFFECT OF EMOTIONAL ADVERTISING EXPOSURE ON CONSUMER ATTITUDES TOWARD BANKING PRODUCTS: A CROSS - SECTIONAL STUDY OF BANK BCA ADVERTISEMENT. Undergraduate thesis, UNIVERSITAS DIPONEGORO FAKULTAS ILMU SOSIAL DAN ILMU POLITIK.