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Items where Author is "SRIYADI, Ratri Kirana Putri"
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SRIYADI, Ratri Kirana Putri (2025) ANALISIS FAKTOR CONTENT DIVERSITY, PERCEIVED VALUE, DAN CUSTOMER BRAND ENGAGEMENT TERHADAP BRAND LOYALTY MELALUI SATISFACTION SEBAGAI VARIABEL MEDIASI PADA PLATFORM OVERTHE-TOP (OTT) DISNEY+ HOTSTAR. Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.