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Items where Author is "PUSPITA, Pramoedia Dessiana"
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PUSPITA, Pramoedia Dessiana (2025) PENGARUH SOCIAL MEDIA MARKETING TERHADAP PURCHASE DECISION MELALUI CUSTOMER ENGAGEMENT DAN CUSTOMER BRAND IDENTIFICATION SEBAGAI VARIABEL INTERVENING (Studi pada Konsumen Skintific di Semarang, Jawa Tengah). Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.