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Items where Author is "PRATAMA, Muh. Argasta Handi"
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PRATAMA, Muh. Argasta Handi (2025) PENGARUH PERCEIVED ONLINE CUSTOMER REVIEW USEFULNESS, PERCEIVED ONLINE CUSTOMER REVIEW CREDIBILITY, PERFORMANCE HEURISTICS DAN PERCEIVED EASE OF USE TERHADAP CONTINUANCE INTENTION PLATFORM USERGENERATED CONTENT. Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.