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Items where Author is "KUDADIRI, Diana Rose"
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KUDADIRI, Diana Rose (2024) PENGARUH GAMIFICATION TERHADAP PURCHASE DECISION MELALUI CUSTOMER EXPERIENCE DAN CUSTOMER BRAND ENGAGEMENT SEBAGAI VARIABEL INTERVENING (Studi Pada Pelanggan Alfagift di Kota Semarang). Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.