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Items where Author is "HIDAYAT, Zhafran Farrel"
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Thesis
HIDAYAT, Zhafran Farrel (2025) Dampak Host Live Shopping Terhadap Impulsive Buying Dimediasi Utilitarian & Hedonic Attitude. Implementasi Faktor Social Presence & Social Facilitation (Empiris Studi Pada Pengguna Aplikasi Tiktok di Kota Semarang). Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.