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Items where Author is "FIRAWATI, Anisa"
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Thesis
FIRAWATI, Anisa (2024) PENGARUH CELEBRITY ENDORSEMENT, LIVE STREAMING SHOPPING, DAN FLASH SALE TERHADAP IMPULSIVE BUYING PADA MARKETPLACE SHOPEE (Studi Kasus Masyarakat Muslim Kota Semarang). Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.