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Items where Author is "DJAPARDI, Sasfia"
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Thesis
DJAPARDI, Sasfia (2024) ANALISIS PENGARUH BRAND AMBASSADOR, VIRAL MARKETING, DAN TAGLINE TERHADAP KEPUTUSAN PEMBELIAN DI ALFAMART KOTA SEMARANG MELALUI BRAND AWARENESS SEBAGAI VARIABEL INTERVENING. Undergraduate thesis, UNDIP: Fakultas Ekonomika dan Bisnis.