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Items where Author is "AMARTYA, Dewi"
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AMARTYA, Dewi (2022) PENGARUH SOCIAL MEDIA MARKETING ACTIVITIES, ELECTRONIC WORD OF MOUTH, DAN CELEBRITY ENDORSEMENT TERHADAP PURCHASE INTENTION DENGAN BRAND AWARENESS SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA SCARLETT WHITENING DI KALANGAN GENERASI Z KOTA SEMARANG). Undergraduate thesis, UNDIP : Fakultas Ekonomika dan Bisnis.