Simanjuntak, Chaterina (2021) DESIGNING ENGLISH LEAFLET OF VIANA TRAVELLING SEMARANG. Diploma thesis, Universitas Diponegoro.

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Abstract

Viana Travelling is a tour and travel agency that is located in Semarang,
Central Java. As tour and travel agency, Viana Travelling should have a good
promotional media so that people interested to become their customer. The
promotional efforts that the staff has done are not enough to attract customers.
Based on the observation, the use of English is needed in the tourism sector.
Therefore, the idea to make an English leaflet for Viana Travelling is came up.
To actualize the idea, this final assignment discusses about designing English
leaflet of Viana Travelling Semarang. Research and Development method from
Borg and Gall is used. The result of this final assignment is English leaflet. In
designing English leaflet, many things have to be considered, mainly translating
the text from Indonesian into English. When the English leaflet is done, it is
needed to make sure that the leaflet can be functioned as promotional and
information media, so the English leaflet can be one of the promotional media
used by the staff to attract the customer.
Keywords: Promotion, Tour and Travel, English Leaflet

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